Powerful Storytelling: The Art and Science of Captivating Your Audience with Stories

Stories are game changers in business! Powerful storytelling informs, inspires, and motivates people to action. Stories help you create a sense of shared purpose and understanding that drives success. They are key to clarifying complex information and ideas by making memorable connections. And, they help forge deeper, more productive working relationships. In this highly interactive learning lab, you will find out why stories are so powerful and how they work their magic. And you will create a compelling story of your own that can be put to immediate use in a business setting. 

All you need is an open mind, a creative imagination and a willingness to experiment with new ways to communicate your ideas.

Learning Objectives:

1. Understanding of how stories work and the ingredients of an effective story
2. A flexible framework to give your story structure and shape
3. An opportunity to create and practise delivering your own story

Presented by: Carrie Beckstrom